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MarketOne's Funnelocity brings you a down-to-earth perspective on what it takes to succeed in global B2B demand generation from top to bottom of the funnel. In each episode, President Enrico Brosio, accompanied by a special guest, brings you real talk on a different stage, strategy or business situation impacting the world of B2B sales and marketing. Episodes are published every 2 weeks on Thursdays, and can be accessed on all good podcast channels.
Episodes
Tuesday Dec 01, 2020
Tuesday Dec 01, 2020
The dirty little secret of B2B Marketing is that Sales never stopped doing their own scaled outreach. With the predominance of working from home and all the changes that came along with it, Sales Engagement platforms have emerged as the new must-have for digitally savvy Rev Ops teams. This week, well-known Marketing Operations leader Simon Daniels talks with Enrico about his experiences choosing, implementing, and integrating sales engagement technologies for his clients.
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